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Search queries are the terms or phrases that people type into a search engine to find information. Learn what types there are and how to optimize for them.
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Page authority was created by Moz to measure the importance of a webpage for SEO purposes. Learn how it's used and how to improve it.
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Unique visits are the number of people who have visited a web page or website within a set time frame. Learn more about this metric and how to track it.
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